|Program||Horizon 2020 | SME Instruments | Phase 1|
|Realisation||June 2019 – November 2019|
|Co – funding||50.000 EUR|
The aim of this project that belongs to the TRL 6 is to develop marketing and deployment process and organization to support the internationalization of AxleRing. The feasibility study is focused on the assessment of “go-to-market” options, an extension of the legal protection and business plan update. The AxleRing project aims at generating an annual turnover of 45 million EUR by the end of 2021. The project is a strategic initiative for growth and transformation of the company from an innovation-driven entity, to a market-oriented SME with a scale-up partnership-based business model. The aim of the Phase 1 project is so to check the feasibility of scaling-up the AxleRing concept for commercialization and bring this breakthrough innovation to European and North American markets, e.g. by the SMEI Phase 2 funding.
|Program||Marketing – call III | OP Enterprise and Innovations for Competitiveness|
|Realisation||May 2018 – December 2019|
|Co – funding||285.850 CZK|
The aim of this project is to reach potential customers and resellers from around the world with recently developer products such as TotalFinder, AxleRing as well as new Positrex monitoring system features)) especially for rail transportation and cargo.
Our expectations are to find potential customers, to build new business partnerships with selected companies and to create a global business network for above-mentioned products and services.
The main activities of the project is a participation in two industry specialized exhibitions and publishing new promotional materials such as leaflets, brochures, catalogs and datasheets to support the effectiveness of this campaign.